Nanjing VR Center Project Introduction

HEROVR proudly presents an inspiring case of collaboration with a prominent customer in Nanjing, China. The client, already a seasoned operator in the arcade entertainment industry with their own established store, discovered HEROVR through a viral TikTok showcasing our advanced VR equipment. This introduction began a fruitful partnership demonstrating the perfect alignment of expertise and cutting-edge technology.

From Inspiration to Partnership

With years of experience in managing arcade equipment and a keen interest in adopting the latest VR technology, the client saw the potential for VR entertainment to redefine their business. They comprehensively evaluated factors such as local market conditions and the relatively low presence of VR center entertainment options in Nanjing. These insights led them to choose HEROVR as their partner, resulting in the purchase of four flagship VR devices:

• 9D VR Egg Chairs:

The timeless VR experience favorite, perfect for families and individuals.

• VR Dancing Machine:

A high-energy interactive gaming device combining music and movement.

• VR 360 Dual Seat

A thrilling ride providing 360-degree immersive experiences.

• Kids VR Airplane

A compact and engaging ride designed to capture the imagination of kids.

These devices combine unique features to appeal to a wide range of audiences. The VR Dancing Machine allows users to wear VR headsets and play exciting block-slashing games, the VR 360 Dual Seat offers thrilling and adventurous gameplay, and the Classic Dual Egg Chairs provide timeless VR experiences. Meanwhile, the VR Mini Airplane targets children with its captivating and age-appropriate content. Together, this variety ensures that men, women, children, and seniors alike can find something enjoyable, making it a well-rounded entertainment offering.

VR Center Strategic Location and Setup

The customer secured a prime spot in the Phase II section of New Street Plaza (Deji Square), located on the 6th floor. This area is a comprehensive children’s amusement park offering toys, entertainment, and parent-child interaction. Leveraging their local connections, the customer acquired a central atrium position, maximizing visibility and accessibility for visitors.

• Marketing and Operations

Currently in the trial operation phase, the customer is implementing a multifaceted marketing strategy.

• Offline Collaboration:

Partnering with nearby stores to launch joint promotions and drive mutual traffic.

• Online Campaigns:

Utilizing popular Chinese platforms such as TikTok (Douyin), Meituan, and Dianping to promote the VR center.
To accommodate diverse customer needs, the pricing strategy is as follows:

• Single Entry Ticket: ¥35 per session.

• Multi-Session Pass: ¥100 for multiple sessions.

• Unlimited Day Pass:Unlimited Day Pass:

Expansion and Success

As the Chinese New Year of 2025 approaches, we extend our warmest wishes to our customers for a prosperous holiday season. Chinese New Year, being the important holiday in China provides a golden opportunity for businesses to thrive. We wish them VR Center thriving success, packed venues, and continuous foot traffic. May they achieve a quick return on investment and consistent profitability. We look forward to future collaborations as they expand their operations and solidify their presence in the VR entertainment sector.

Join the HEROVR Revolution

HEROVR is committed to transforming the entertainment industry with innovative VR solutions. If you’re interested in starting or enhancing your VR business, contact HEROVR today and let us help you turn your vision into reality.